Smart vs. Regular Air Purifiers: Which Should You Buy?
Not all air purifiers work the same way, or fit the same kind of lifestyle. If you’re wondering whether a smart air purifier is worth it, the answer depends less on technology and more on you: how you live, how you work, and what kind of air care fits naturally into your routine.
What Makes a Smart Air Purifier “Smart”?
A smart air purifier takes the guesswork out of clean air. Our smart Airmega models constantly analyze the air around you, detecting fine dust, allergens, and even shifts in lighting.
They also automatically adjust their air flow when air quality changes, enter Eco Mode when the air stays clean, and dim their lights for Sleep Mode at night. Through the Coway IoCare+ app or a voice assistant like Alexa or Google Home, you can monitor and control your purifier anytime, anywhere.
In short: a smart purifier thinks for you, responding in real time to air quality changes so you don’t have to.
How Does a Regular Purifier Compare?
Regular air purifiers, like the Coway Airmega Mighty or Airmega 100, skip the Wi-Fi connection but keep the essentials that matter most: dependable filtration and whisper-quiet operation.
They use Coway genuine filters to remove fine particles, along with activated carbon to reduce odors. They don’t “think” on their own, but they perform beautifully when set to Auto Mode or your preferred air flow, especially in smaller spaces, bedrooms, or offices.
If you prefer simple, low-maintenance air care, a standard model may be all you need.
Which Option Saves More Energy?
Smart purifiers have the advantage here. With Eco Mode, the unit automatically powers down when the air has stayed clean for 30 minutes, then restarts if pollution returns. Regular purifiers run continuously unless you manually turn them off.
- Smart means automatic energy savings.
- Regular means manual control, consistent performance.

How Do You Know Which Smart Purifier Is Right for You?
All options deliver Coway’s trusted performance. It’s simply a matter of how hands-on you want to be.
|
Model |
Smart Features |
Ideal Space / Size |
|
Intelligent automation, real-time air quality monitoring, Auto mode airflow adjustment |
Extra-large spaces: ideal for whole homes and expansive open layouts. |
|
|
Wi-Fi, IoCare+ app, voice control, real-time air quality monitoring, Auto / Eco / Sleep modes included in one Smart mode |
Large spaces: designed for spacious living areas and shared rooms; slightly smaller capacity than the 450 |
|
|
Intelligent automation, real-time air quality monitoring, Auto mode airflow adjustment |
Large spaces: perfect for family rooms or connected spaces; slightly smaller capacity than the 400S |
|
|
Wi-Fi, IoCare+ app, real-time air monitoring, adaptive airflow, Auto / Eco / modes included in one smart mode |
Medium to large rooms: ideal for living rooms, apartments, and primary bedrooms |
|
|
Wi-Fi, IoCare+ app, real-time air monitoring, Auto / Eco / Sleep modes |
Small to medium rooms: perfect for bedrooms and offices |

Why Your Choice of Air Purifier Matters
Clean air affects how you rest, focus, and recover, especially during colder months when we spend more time indoors. Smart or standard, every Coway Airmega is built to make that easier. The real difference is how seamlessly it fits into your life.
Clean Air, Your Way
Whether you want intelligent automation or simple reliability, Coway makes it easy to breathe better every day.
Explore the full Airmega lineup and find the purifier that fits your space and your routine.
Disclaimers
1Coway air purifiers have been proven to trap dust, pollen, dander, viruses and bacteria in the air based on KCL (Korea Conformity Laboratories) testing.They have been tested in a 30㎥ size chamber according to the Korea Air Cleaning Association standard (SPS-KACA 002-132:2022 Modified) to measure the 0.01㎛ size of particle removal rate. It was tested on maximum airflow speed in normal room temperature and humidity conditions. The performance may vary in the actual living environment of customers.
→ Tested with Airmega Aim, 50, 100, 150, 160, Tower AP-1216L, Mighty AP-1512HH, MightyS AP-1512HHS, 200M, Icon, IconS, 230, 240, 250, 250 Art, 250S, 300, 300S, 350, 400, 400S, 450, ProX
299.97% of viruses, bacteria, fungi and pollen were verified to be removed from the air for Coway air purifiers which have Green True HEPA™ filter applied based on the Japan Food Research Laboratories(JFRL) testing according to JEM 1467 standard.
→ Tested with Coway Airmega Mighty AP-1512HH, MightyS AP-1512HHS, 250, 250 Art, 250S, 300, 300S, 400, 400S
→ All tested by JFRL and received above result within below time.
4The concentration of ammonia, acetaldehyde and acetic acid were proven to be removed within 30 minutes by FCG Research Institute, Inc. Human Life Science Lab. It is not a demonstration result in the actual use space. Not all odors and gases may be supported. → Tested with Coway Airmega 150, 160, Mighty AP-1512HH, MightyS AP-1512HHS, 400, 400S
5The coverage area of the air purifier is based on an area where the air cleaner can make two air changes per hour (ACPH). An air change per hour translates to how many times an air purifier can clean an area, assuming the height of a ceiling to be 8 ft, in one hour. Therefore ** means two air changes per hour means that the cleaner can clean the area once every 30 minutes and * means air changes per hour means that the air purifier can clean the area once every 60 minutes.
10Terms and conditions apply. Discounts, including promotions, coupons, bundle discount and subscription discount, cannot be stacked on top of other coupons. During promotional periods, discount codes will not be able to be applied to orders. Promo codes may apply to products only—filters, accessories, and new products within 3 months of the release date are not included.
11Based on Coway R&D internal laboratory testing, activated carbon filtration was shown to remove up to 95% of ammonia odors within 40 minutes, and up to 99% of fecal odors within 20 minutes. Actual performance may vary depending on usage conditions.